$37.00 USD

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Generational Marketing

Age is one of the most common factors used in segmenting customers. In this course we will cover marketing strategies and tips for each generation including Baby Boomers, Gen X, Millennials and Gen Z.

 This course includes:

  • Generations Overview
  • Integrating Your Approach
  • Marketing to Baby Boomers
  • Marketing to Generation X
  • Marketing to Millennials
  • Marketing to Generation Z
  • Download of the Generational Marketing Strategies workbook